Marketing Budgets

Our Reader Survey asked about the percentage of revenue your firm invests in its marketing and business development programs. 154 firms participated and 55% said they spend less than 2%. That’s strikingly low compared to other professional services firms. Here are the complete results.

What Percentage of Revenue Does Your Firm Invest in Its Marketing and Business Development Program?

NOTE: This number does not include salaries, charitable contributions and directory listings.